This may have been my favorite presentation at TED 2010. (It’s hard to say, because I’ve said that about three of them and I keep changing my answer.) There is no doubt, however, that Jane McGonigal floored me with her concept of gaming values and how they could be applied not only to a gamer’s in-game experience but to the outside world and the problems we need to solve. Her premise is that in the tens of thousands of hours spent in games like World of Warcraft each individual nearing-professional gamer is developing skills that can be applied directly to real life problems if only we can bridge the gap between game and reality.
Her ideas resonated most powerfully with me, I think, because she introduced a concept I hadn’t thought of before. I have here-to-fore valued games as brain exercise time, wrinkle-building time. I knew that to some extent the very skills that make someone a brilliant gamer are the same skills that I use every day in my own entrepreneurial thrill-seeking: Enormous optimism. A taste for impossible foes. A craving for something… epic. But at the same time, I thought the gamer needed to be taken out of the game (at least for a little while) and put into the world, to learn to apply the same skills there. It had never occurred to me that the world should simply be… the game. Despite the fact that the world has been my game, all along.
And while I was trying to ignore my frustration watching friends funnel valuable energies into a game instead of the amazing things they could be doing with their lives for the world around them, Jane McGonigal was out there bridging that gap. Halfway through, I was gaping at the television. By the time she finished, I was planning new projects — because you can’t just leave something like that. You have to do something about it.
After watching her presentation, I sure hope you feel the same way. Watch it twice if you have to. Because then, I mean, who could stop us?





